Big Data Analytics & Web Analytics
Work with massive data packets (structured and unstructured) to bring valuable business insights and improve the efficiency & effectiveness of every decision and/or action. Marktine holds expertise in Big Data Analytics value chain from data management to driving decision with the help of descriptive, predictive and prescriptive analytics. We own an incredible automated process to read customer behavior.
Our flexible, applied, predictive and prescriptive data modeling help organizations anticipate business opportunities, efficiency improvement and decisions simple that affect profits in areas such as target marketing campaigns, reducing customer churn, reducing customer acquisition cost and avoiding equipment failures. With predictive analytics and data mining patterns we make results as indicative of future situations and behaviors, while prescriptive analytics attributes the results of predictive analytics to suggest actions that will best take advantage and leverage of the predicted scenarios.
The analytics process, including the deployment and use of big data analytics, can help companies improve operational efficiency, drive new revenue and gain competitive advantages over business rivals.